CHA January 2012


Thanks for chatting with me at the Craft and Hobby Show! If you’d like more information about Whimseybox you can always reach me at alicia@whimseybox.com.  (That’s me up there building Whimseyboxes!) Here’s some more information for you to check out:

- Watch the video and read what Whimseybox is all about. 
- And find information for businesses here.
- What are people saying about Whimseybox? Take a look at the story on Storify.
- It’s only been a few weeks since we launched but we’ve already been written up on CRAFT and swissmiss, among other great blogs!
- Alicia’s other blog and events business focused on DIY, fashion, craft and design is Dismount Creative.

We have a Twitter list of everyone at CHA! Follow it here!

Finally, here are the sources for the digital marketing statistics on our flyer:

- 92% of consumers trust user reviews over in-store sales clerks – Hubspot

- 52% of blog readers who say blogs factored into the critical moment they decided to buy- Jupiter Research

- 70% of bloggers write about brands organically – Technorati

- 61% of consumers use search engines to read about a product before purchase- Penn Shoen Berland

- 25% of search results for the top 20 brands are links to user-generated content- Gene Delibero

I hope you had a wonderful time at the winter CHA show and look forward to seeing you at the next one!

Alicia